
The Outdoor Apparel industry stands at a critical juncture, defined by an unwavering dual mandate: deliver uncompromising technical performance while adhering to stringent environmental stewardship. Consumers are no longer satisfied with gear that merely protects them from the elements; they demand transparency, ethical production, and certified Sustainable Materials.
For decades, the standard-bearer for waterproof, breathable performance has been the waterproof membrane, but these often rely on per- and polyfluoroalkyl substances (PFCs or PFAS). These “forever chemicals” create an inherent conflict for a market founded on a love for nature. Resolving this contradiction requires more than incremental change—it demands a revolution rooted in Advanced Textile Manufacturing.
The iS MORE® Membrane represents this revolution. This patented technology is a cutting-edge example of Advanced Textile Manufacturing that proves that High-Performance Fabrics can be both elite in function and genuinely environmentally responsible. By eliminating PFCs and focusing on material efficiency, the iS MORE® Membrane is rapidly redefining the future of Outdoor Apparel.
The global Outdoor Apparel market continues its upward trajectory. The increasing focus on health, wellness, and a shift towards nature-based activities is fueling significant growth, creating a dynamic environment where quality and sustainability are non-negotiable.
| Market Trend | Key Data Points | Implication for Brands |
|---|---|---|
| Market Value & Growth | Valued at approximately $35.2 Billion in 2023. Projected to reach $66.37 Billion by 2032, with a 7.3% CAGR (Introspective Market Research). | Brands must invest in scalable Advanced Textile Manufacturing to meet massive demand. |
| Material Preference | The Sustainable Outdoor Clothing Market is growing at a 5.89% CAGR (Credence Research). | Sustainable Materials are driving brand loyalty and purchasing decisions in the market. |
| Product Dominance | Synthetic fabrics dominate the material segment (appx. 63% share) due to performance needs. | Innovation must focus on making synthetic High-Performance Fabrics environmentally friendly. |
This robust market growth spotlights the urgent need for a solution to the “PFC Problem.” As regulatory bodies worldwide move to ban or severely restrict PFAS, brands that fail to adopt Sustainable Materials risk becoming obsolete. iS MORE® Membrane offers a robust, future-proof alternative.
The Technical Edge: Why iS MORE® Stands Out
Achieving waterproof and breathable performance without PFCs has traditionally meant accepting a compromise in durability or function. The iS MORE® Membrane shatters this paradigm, leveraging sophisticated Advanced Textile Manufacturing techniques to create a microstructure that is both highly effective and clean.
The membrane’s multi-layered structure utilizes a hydrophilic (water-attracting) polymer system that actively transports moisture vapor (sweat) from the body to the outside. At the same time, the dense internal structure prevents liquid water droplets from penetrating. This intelligent engineering ensures maximum comfort during high-exertion activities.
A Deep Dive into Performance Metrics:
| Technical Feature | Benefit for Outdoor Apparel | Performance Indicator |
|---|---|---|
| PFC/PFAS-Free Composition | Eliminates harmful “forever chemicals” from the product lifecycle. | Full compliance with global environmental regulations and brand mandates. |
| Waterproof Rating | Keeps the wearer dry under heavy rain and pressure. | High Water Column Rating (e.g., 20,000mm+) |
| Breathability Rating | Prevents clamminess and regulates body temperature. | Excellent Moisture Vapor Transmission Rate (MVTR) (e.g., 20,000 g/m²/24hr+) |
| Award-Winning Design | Recognised for merging aesthetics, function, and environment. | Winner of the prestigious 2023 iF Design Award for an ultra-thin membrane for outdoor jackets. |
This balanced performance is what makes the iS MORE® Membrane ideal for demanding High-Performance Fabrics. It is robust enough for extreme mountaineering shell jackets yet light and flexible enough for urban rainwear, providing unparalleled user comfort.
The Commitment to Sustainable Materials and Circularity
The innovation in the iS MORE® Membrane extends beyond just being PFC-free; it is fundamentally designed to support the circular economy.
- Reduced Environmental Footprint: The manufacturing process is engineered for energy efficiency and minimal waste. By using cleaner chemistry, the overall environmental impact during production is drastically lower compared to traditional PTFE-based membranes, which often require complex and energy-intensive processes.
- Durability as Sustainability: In the Outdoor Apparel space, durability is a key component of sustainability. A jacket that lasts five years is inherently more sustainable than one that lasts two. The iS MORE® Membrane is engineered for superior resistance to wear, washing, and abrasion, extending the lifecycle of the entire garment and reducing the frequency of replacement.
- Future of Recycling: While the full recycling ecosystem for multi-component garments is still developing, a non-PTFE membrane is a crucial advantage. It simplifies the future chemical or mechanical recycling streams, positioning brands that use the iS MORE® Membrane for seamless transition into the future of textile circularity.
Partnering with FANTERCO: Mastering Advanced Textile Manufacturing

The breakthrough power of the iS MORE® Membrane is maximized through an integrated Advanced Textile Manufacturing approach. FANTERCO functions as the strategic ODM (Original Design Manufacturing) partner, ensuring this cutting-edge material is flawlessly translated into commercial success.
We understand that adopting a new material requires more than a simple fabric order. It requires technical consultancy, supply chain expertise, and market insight. Our service model leverages a deep understanding of textile science to provide end-to-end support:
- Customization and Integration: We don’t offer one-size-fits-all laminates. We customize the iS MORE® Membrane lamination process—adjusting fabric selection, adhesive type, and final finishing—to achieve the exact hand-feel, durability, and performance required for your specific product category (e.g., lightweight running jackets vs. heavy-duty ski gear).
- Certification and Compliance: We provide the necessary documentation and support for global certifications, guaranteeing your Outdoor Apparel line meets the highest standards for Sustainable Materials, including compliance with REACH, and confirming its PFC-free status.
- Scale and Quality: Utilizing a proven network of Advanced Textile Manufacturing facilities, we ensure scalability without compromising the precision required for High-Performance Fabrics. This means a startup can access the same high-quality production as a global market leader.
By partnering with FANTERCO, brands gain immediate access to a market-ready innovation that transforms the most challenging component of a technical garment—the membrane—into a powerful competitive advantage.
Conclusion
The future of Outdoor Apparel is green, technically superior, and driven by responsible Advanced Textile Manufacturing. The iS MORE® Membrane embodies this future, offering the elite performance that consumers demand while upholding the commitment to Sustainable Materials that the planet requires.
This is a clear call to action for brands: the time for incremental improvement is over. It is time to embrace the iS MORE® Membrane and establish a new benchmark for High-Performance Fabrics in the global market.
FANTERCO provides full-scale ODM support, which begins by defining the performance and aesthetic goals of your Outdoor Apparel line. We then use our Advanced Textile Manufacturing expertise to customize the laminate. This involves selecting the optimal face and backing fabrics, tuning the membrane’s bonding layer, and applying custom DWR (durable water repellent) finishes—all while ensuring the core iS MORE® Membrane and other components are Sustainable Materials. This level of customization ensures that the final product is truly unique and delivers targeted High-Performance Fabrics to your consumers.
As part of a transparent Advanced Textile Manufacturing process, the iS MORE® Membrane can be provided with verification of its PFC-free status, aligning with global standards like REACH. Furthermore, the overall material and its integration into a final garment can be certified by established bodies like the bluesign® system or Oeko-Tex®, depending on the brand’s specific supply chain and target market requirements. Our ODM/OEM service helps brands navigate these complex compliance steps to validate the use of Sustainable Materials.
Traditional PTFE (Teflon) and ePTFE membranes, while highly effective, are categorized as PFAS chemicals. The iS MORE® Membrane achieves comparable or superior waterproofing and breathability scores but does so using a hydrophilic, non-PTFE polymer system. The key difference is the environmental impact: the iS MORE® Membrane offers a clean chemistry platform, solving the industry’s biggest sustainability challenge without compromising the technical demands of High-Performance Fabrics. It is a cleaner, greener path for Outdoor Apparel.
Absolutely. The iS MORE® Membrane is specifically engineered for High-Performance Fabrics intended for demanding environments. It achieves best-in-class ratios for both waterproofness (high water column ratings) and breathability (high MVTR). This superior balance is crucial for activities like mountaineering, where a technical shell must keep rain out while rapidly venting internal moisture to prevent hypothermia and maintain comfort. Its proven resilience has been recognized by industry awards, validating its utility in top-tier Outdoor Apparel.
The primary sustainable benefit of the iS MORE® Membrane is its complete freedom from Per- and polyfluoroalkyl substances (PFCs/PFAS). These chemicals are persistent environmental toxins. By engineering the membrane to be PFC-free, the entire manufacturing process eliminates these harmful inputs. Furthermore, its superior durability means garments last longer, contributing to a reduced consumption footprint, which is a key element of true Sustainable Materials.







